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Workshop 1

Online Strategies for Non-Internet Businesses

7.30am–9.30am, Monday 4 August 2008, Stamford Plaza, Auckland

Business is inexorably moving online. Some traditional businesses are realising the benefits and necessity of having a superior internet strategy. Important opportunities and significant threats abound:

  • Can you afford not to have a serious online strategy?
  • What sales are you losing to your more savvy online competitors?
  • Where on the Internet are your customers finding out about your business and products?
  • Finding new sources of revenue and driving down costs.
  • What impact will the internet play in your business in 5 years time?

SPEAKERS

  • Peter Thompson

    Managing Director Barfoot & Thompson

  • Steven Joyce

    CEO Jasons Travel Media Limited

  • Simon Young

    Cofounder & Catalyst iJump